ea sports x adidas: E-ball

EA asked us to come up with a creative concept to launch E-ball, a limited edition collaboration with Adidas that could be purchased inside their FIFA game but also irl. It was the latest (and greatest) in a long line of Adidas pro footballs that had evolved at a steady rate since the 1970s.

We imagined the ball as a cosmic object, moving through space and time and mutating into new iterations along the way.

This film won gold at both Promax and The Telly Awards.

extremely cool bts for this project:

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